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Vincent Deenen new Director Marketing & Public Affairs

Vincent Deenen (40) has been appointed Director Marketing and Public Affairs for the Grodan Group. As of October 1st 2007 he will succeed Hub Janssen who took up the position of Director Business Unit Western Europe at the beginning of the year. Vincent’s international, commercial and horticultural background will be an asset to build further on the marketing of Grodan’s solutions to the professional greenhouse industry worldwide.

Vincent DeenenVincent has an MSc degree from the Dutch Agricultural University of Wageningen in Marketing and Soil Fertility (1991). After his studies he did several commercial courses at international business schools.

Vincent started his career at AMAR, a market research company which he founded in 1991. He provided advice to agricultural organizations on marketing and business administration. During the last twelve years Vincent worked for Syngenta (S&G Flowers and Vegetables) where he worked in international marketing and sales positions. His last position at Syngenta was Head of Global Business Management for the Flowers group. In these roles he contributed to Syngenta’s performance in the global agribusiness.

As of October 1st 2007, Vincent will be the new Director of Marketing & Public Affairs of the Grodan Group. He is delighted with his new job which he regards as an exciting challenge.
“The international greenhouse industry is characterized by innovation and professionalism. By providing innovative substrate solutions, Grodan directly contributes to the quality and yield enhancement of fresh produce. The company has built up expertise with growers worldwide for several decades. I am proud to work with Grodan and contribute to the international marketing of its products and services.”



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