e-Gro

Precision growing to the next level

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The rise of smarter growing

egro, e-gro, grodan, tomato
With e-Gro we are completing an exciting and yet new transition: from cultivation in soil to growing media solutions to smart solutions in data-driven cultivation. This development fits within our aim to realize a maximum result with minimal effort: Precision Growing.

When I return from a trip abroad flying over the Netherlands, I see the beautiful glass greenhouses often hundreds of meters long, below me. Our Dutch pride. Hypermodern production centers where growers, day in and day out, grow passionately beautiful, high-quality crops. Obviously, this is not an easy job. The industry is plagued by a chronic shortage of manpower. Production must be faster and cheaper. This also makes it difficult for growers to commit to volumes, prices and delivery dates.

Data silos

As a result, the sector has to work smarter. As in other sectors, big data plays an unmistakable role in this. However, these essential data are often complex and dispersed available - via different systems and organisations within horticulture. In fact, there are 'data silos' that can have a negative impact for the grower. For instance, fewer opportunities for analysis, more difficult forecasting and a weaker starting position in negotiations.

Smart bundling of data

With these challenges in mind, we recently worked with our developers and progressive growers on a new, open web-based platform. This is to bundle available data on, for example, climate and root zone development. And to make this data accessible for analysis in a user-friendly interface. We call this platform e-Gro. I am proud of the official launch of e-Gro in the Benelux at HortiContact 2019. Growers, media and other interested parties will see a demo of this. I look forward to this.

Transition in cultivation

With e-Gro we are completing an exciting and yet new transition: from cultivation in soil to growing media solutions to smart solutions in data-driven cultivation. This development fits within our aim to realize a maximum result with minimal effort: Precision Growing. Only now supported by digitization. In this way, you can manage your horticultural business 24/7 with an open software platform. We are at the rise of further digitization of the sector. Terms such as horticulture 4.0, big data, machine learning and AI are buzz words that are no longer strange to the horticultural sector.

Several growers are currently testing our platform. The first reactions are very positive. That gives me energy. 

Are you active in the field of data-driven cultivation? I would like to learn from your experiences and exchange knowledge.

Latest blogs

grodan, illustration, greenhouse, social media
Water Management

Innovation in the greenhouse: how co-creation leads to sustainable, lit cucumber cultivation

In october last year, right before the dark winter months, ten parties from the greenhouse horticulture sector started growing cucumbers at the Botany research center in the Netherlands, as we learned during the first episode of this cucumber trial. These parties came together to investigate how cucumbers can be cultivated in a sustainable and efficient way during winter, with the help of extra (LED) lighting.

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grodan, illustration, greenhouse, social media
By Stefanie Wienhoven
Water Management
Sustainable Growing

Floaters with the right growing media is key for the lettuce industry

As one of the defining systems builders in the horticulture industry based in Horst (the Netherlands) founder and CEO of Light4food Rene van Haeff was convinced that the horizontal and vertical controlled growing systems in combination with light were to be the future solution for growing crops sustainably. Light4Food is a turnkey system builder for a wide variety of crops grown in both greenhouses and vertical farms.

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Grodan
By Gursel Karacor
e-Gro

Video Vlog: Combining plant science with data science

Combining data and plant science is more relevant than ever. If we apply it in the correct way, we could potentially grow fruits and vegetables more efficiently and sustainably, but how do you combine plant and data science?

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Grodan, e-Gro
By Gursel Karacor
e-Gro

Video Vlog: How AI will impact the Greenhouse Industry

Data and Artificial Intelligence (AI) are hot topics nowadays in many industries, also in horticulture. AI has a huge impact on greenhouse businesses.

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